EOC Week 2: Three Examples of Questionable Ethics

http://www.adpunch.org/entry/sisley-fashion-junkie/

This is a great example of unethical advertising. When a company advertises their products they normally have a target audience in mind. Sisley is a clothing company and this picture shows two young girls as if they are snorting the dress, the underlying message here is snorting cocaine or some other type of drug. You can also see a credit card on the picture with white powder on it, which also looks like it really could be a drug.The caption "fashion junkie" kind of explains that these girls are addicted to Sisley clothes. Kind of like how cocaine addicts are referred to as cocaine junkies. I can understand why Sisley chose this type of picture and this type of message. They are saying that their clothes are addicting but the message that is sent to shoppers is a very unethical one. This shows people that it is okay to be doing drugs. Such a message can really make people think twice about going in to another Sisley store and shopping.

 

http://www.dailymail.co.uk/femail/article-2118314/Reebok-forced-pull-controversial-Cheat-On-Your-Girlfriend-Not-Your-Workout-ad-campaign-public-backlash.html

This ad campaign is trying to tell people that it is better to be unfaithful to your girlfriend than cheating your workout. This poster was found at a gym in Germany who was affiliated with Reebok trying to tell their members to get the most out of their workouts. This campaign was not a global attempt but because of the offensive slogan it got global attention. Such slogans should be avoided by all companies. This slogan also makes it seem like Reebok is a sexist company saying that it is okay for guys to cheat on girls. The posters were later taken down because of the fuss that it made.

http://futuremediachange.com/2010/12/how-peta-cornered-the-date-rapist-demographic-and-lost-me/

When you think PETA what normally comes to mind? Usually I think of people who try and make sure animals aren't harmed. But to PETA ads really help? This picture shows meat that are sliced open and in the center a girl who is hanged in chains with half of her body gone and the other half sliced open. They keep trying to force a message that humans are unethical by eating meat but with ads and slogans are just as bad. This doesn't really make me want to go vegan. This ad disgusts me and makes me think badly of them.